Now & Sooner

In-App Purchasing in the App Store

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Instapaper’s developer on the future economics of In-App purchasing in the App Store:

Free apps will move in droves to $0.99 so they can start using in-app purchase. And many paid apps will drop from higher prices to $0.99, hoping to drive up sales volume and sell additional features later, possibly by subscription, from within the app.

Written by Paul W.

06/22/2009 at 1:14 pm

Posted in Development, iphone

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